News » understand the content that you write

A lot of debates has arisen around this myth.

Whatever you think, here is a research I first knew about from Derek Halpern’s Blog, Social Triggers.

Here is from Derek Directly Adidas Stan Smith Herren from his post, THE “CONTENT IS KING” MYTH DEBUNKED:

Elizabeth Sillence, and her team, conducted a study where they asked a bunch of people to find websites about hypertension.

Then she asked people to record whether they trusted or distrusted the websites they found, and why.

And guess what?

When she reviewed the reasons why people distrusted a website, 94% cited DESIGN problems.

Yes, you read that right.

Your design can TRIGGER immediate DISTRUST.

IMAGINE THIS FOR A SECOND.
If you spend hours planning and researching for the Nike Air Max 1 Heren most epic piece of content about your topic and spend countless hours crafting the best piece of content.

And then you spend dozen more hours trying to grab attention to your post. After all, it’s not just about the content, you need to step out of your comfort zone and go promote your epic piece, or no Nike Air Max Sequent 2 Mujer one would ever hear about it.

And after all this effort, and you finally succeed to get those highly targeted visitor…

Your design will make people distrust you, so they won’t even take a look at your post.

What a waste of time!!!

Won’t you find it demotivating and intimidating?

Would you like this to happen to you?

DESIGN IS ALSO IMPORTANT FOR GOOGLE
It’s not a secret that Google cares about design.

If your site is not optimized for search engines robots, then how would they crawl your site and understand the content that you write Adidas Tubular Donna about?

The design is really an important part for google to understand the content of your site.

Also, Google has released an update where they penalize sites which are not mobile-friendly.

If you had spent all that time to rank high for a certain keyword, you got all those quality links and so on, Adidas ZX 500 Mujer and because your site isn’t mobile-friendly, it’ll not appear to people on their mobiles when they do a search about your topic.